Content Ad 002

Recommendation 1 from ‘The Economic Times’

Article Name:‘Washroom advertising: The new and bold way to establish a brand’

By: ‘Rajiv Singh’

Her reputation for reading a great deal hung about her like the cloudy envelope of a goddess in an epic. : Henry James

Summary:

The article is talking about a new and an innovative way of marketing .i.e. washroom advertising, where consumers are targeted even in the lat place on earth expected. The article gives the example of screening of Ek tha Tiger, viewers saw the poster of innerwear posted in the toilets of the multiplex’s washroom.

Read the full article here.

Learn Words from the article:

Consumption: use
Intact: whole
Essence: spirit
Leisure: free time

Recommendation 2 from ‘The Times of India’

Article Name:‘Constructive opposition is about debating issues, not disrupting parliament’

By: ‘TOI’

The great objection to new books is that they prevent our reading old ones. : Joseph Joubert

Summary:

It is not hidden from the public eye that the parliament has been disrupted time and again by the opposition over coalgate. Further, the opposition has also asked the PM to resign, as he was in-charge of the coal ministry when the allocations were made that are being questioned. The article states that disrupting the parliament and political parties shouting on one another is not new. But, if the time used for disruption could be used for constructive debate could fetch more, as that is what parliament is for.

Read the full article here.

Learn Words from the article:

Accusation: Charge
Bidding: Request
Productive: Creative
Resignation: Acceptance

Recommendation 3 from ‘The Times of India’

Article Name:‘Why activists shouldn’t talk on non-violent change and civil war in the same breath’

By: ‘Rupa Sengupta’

There are worse crimes than burning books. One of them is not reading them. : Joseph Brodsky

Summary:

The article states that though at preset team Anna is blaming Congress and BJP both for the corruption in the wake of coalgate, but people like Bhushan should not state two controversial things at the same time. The article states that when asked about why Team Anna had one political without Anna, he was of the opinion that giving an alternative to nation was imperative otherwise country would head towards civil war. This as the article states is opposite to the principle of non-violent revolution.

Read the full article here.

Learn Words from the article:

Probe: Search
Allocations: Portions
Juncture: Point in time

daily-reads-4

Content Ads 02 Sample 01
Website Popup

Join our Free TELEGRAM GROUP for exclusive content and updates

Rsz 1rsz Close Img

Join Our Newsletter

Get the latest updates from our side, including offers and free live updates, on email.

Rsz Undraw Envelope N8lc Smal
Rsz 1rsz Close Img