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๐Ÿ—ž Daily GK One Liners: May 24, 2025

Your quick summary of the dayโ€™s important events across National, International, Business, Appointments, Sports, Awards, and Important Days.


๐Ÿ‡ฎ๐Ÿ‡ณ National News

  • Education Ministry Launches Anti-Addiction Drive in Schools: Nationwide campaign to make campuses tobacco-, alcohol-, and drug-free, in partnership with law enforcement .
  • Mission LiFE Integrated into National Climate Plan: Promotes sustainable lifestyles under the National Action Plan on Climate Change .
  • PM Modi Inaugurates โ‚น26,000 Cr Projects in Bikaner: Roads, railways, healthcare, water, and industrial development launched across Rajasthan .
  • Public Distribution Gets Digitized: Depot Darpan, Anna Mitra, and Anna Sahayata platforms launched for 81 Cr+ NFSA/PMGKAY beneficiaries .
  • CERT-In Hosts SAMVAAD 2025 in Mahabalipuram: Cybersecurity audit standardization summit for 300+ firms and regulators .
  • ECI Introduces Voter-Friendly Deposit Facility: Enhances secrecy and ease at polling stations; new rules for canvassing .

๐ŸŒ International News

  • Saudi Arabia Launches TOURISE Platform: Global tourism and tech collaboration hub for future-ready policies .
  • Trump Unveils $175 Billion โ€œGolden Domeโ€ Missile Shield: Space-based defence modelled on Israelโ€™s Iron Dome .
  • Algeria Joins BRICS NDB: First expansion of the New Development Bank beyond founding members .

๐Ÿ’ผ Business News

  • Depot Darpan, Anna Mitra & Anna Sahayata Launched: Key e-governance tools to improve grain, kerosene delivery & grievance redressal .

๐Ÿ‘ค Appointments & Resignations

  • Tamannaah Bhatia Appointed Brand Ambassador of KSDL: Will represent Mysore Sandal Soap for two years .
  • Ram Mohan M.K. Takes Charge as MPEDA Director: Marine export veteran with international experience in Tokyo .
  • Paytm Names Ramana Kumar CEO for Middle East: To lead expansion of digital payments across UAE & Gulf .

๐Ÿ… Sports News

  • Kanak Budhwar Wins Gold in ISSF Junior World Cup: 17-year-old shoots 239.0 in 10m air pistol, beating Olympian Anna Dulce .

๐Ÿ† Awards News

  • President Murmu Confers 39 Gallantry Awards: Includes 6 Kirti Chakras & 33 Shaurya Chakras to Armed Forces & J&K Police .

๐Ÿ“… Important Days

  • Commonwealth Day โ€“ May 24: Celebrates shared heritage of member nations; public holiday in several states .

๐Ÿ“– Explore More & Test Your Knowledge

๐Ÿ‘‰ Take the Daily GK Quiz โ€“ May 24, 2025

๐Ÿ“š Daily Current Affairs May 24, 2025 โ€“ Full summaries and deep-dives.


๐Ÿงด Quick Summary: KSDL Appoints Tamannaah Bhatia โ€“ Reinventing Mysore Sandal Soap for a New Era

๐ŸŒŸ Key Highlights

  • Endorsement Deal: โ‚น6.2 Cr over two years โ€“ largest marketing push in KSDLโ€™s 107-year history .
  • Why Tamannaah?
    • Pan-India appeal across languages & generations
    • 28M+ social media followers
    • Blend of tradition & contemporary glamour
  • Digital-First Strategy:
    • Eco-conscious campaigns & influencer marketing
    • Skincare reels, brand challenges, youth connect
    • Focus on Gen Z & Millennials
  • Institutional Significance: Shows how government-backed FMCG brands are modernizing to compete with private players .

๐Ÿ“– Why Read the Full Article?

  • โœ”๏ธ Learn how legacy brands use celebrity influence
  • โœ”๏ธ Discover the business case behind KSDLโ€™s reinvention
  • โœ”๏ธ Understand the evolution of state-run brands in the digital age

๐Ÿ”— Explore More


๐Ÿงฉ Quick Summary: India Seeks FATF Greylisting of Pakistan โ€“ A Strategic Financial Watchdog Move

๐ŸŒŸ Key Highlights

  • Indiaโ€™s FATF Move โ€“ 2025 Review Cycle: Dossier to re-greylist Pakistan over lapses in terror finance reforms .
  • Pakistanโ€™s Greylisting History: On FATFโ€™s grey list from 2018โ€“2022 for inaction on terror groups, later removed in Oct 2022 .
  • Indiaโ€™s Evidence:
    • Violation of Recommendation 6 (terror finance)
    • Shell companies, NGOs, fund trails to Kashmir militancy
    • Failure to sustain 2022 reforms
  • What is FATF? Intergovernmental body (1989) with 40 members โ€“ sets AML/CTF rules; greylist = increased monitoring .
  • Impact of Greylisting:
    • FDI decline
    • IMF/World Bank delays
    • Loan access issues & credit downgrades

๐Ÿ“– Why Read the Full Article?

  • โœ”๏ธ Understand how FATF influences global financial strategy
  • โœ”๏ธ Learn how India uses diplomacy for regional counterterrorism
  • โœ”๏ธ Track the strategic interplay of security and economy

๐Ÿ”— Explore More


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